SEO, Social & PPC
“Build it and they will come” is an oft-cited (mis!)quote from the 1980s film Field of Dreams.
Unfortunately, this definitely does not apply to your website, eCommerce store, blog or other online resource.
Now more than ever, people will turn to the Internet to find , review, research and compare a product or service before making a purchasing decision in both the B2B and B2C sectors.
The competition to be found, seen or heard grows every day, so creating an effective plan to market and promote your website is of paramount importance. A website can no longer be considered a once-every-few-years capital investment – to be effective online you need to conduct a continual programme of online marketing and promotion across a diverse range of media.